I run regular lectures and workshops related to design thinking, user research and interaction design.
My favorite thing to do in the world is to learn, apply what I learn to get a result, and then teach others so they get the same result.
As a member of design faculties of Politecnico di Milano, TAG Innovation School and Università degli Studi di Pavia, I'm helping aspiring designers to learn about user centred design process and techniques.
Besides I'm involved in teaching and workshop activities for corporate trainings. I'm helping big companies managers and startups founders to learn design methodologies. I worked with companies like: Vodafone, Fiat Chrysler Automotive, Leroy Merlin, BNP Paribas, Wolters Kluwer, PosteItaliane.
Design is a broad field, covering psychology, research, analysis and prototyping. I go dive deeply into each topic, immersing participants in the key skills and concepts. Main topics I cover:
An introduction to the theories, principles and psychology underpinning user experience.
Lean User Research
Simple and powerful techniques to give a deep understanding of the users.
Apply the UX design process using Agile methods and tools to solve problems at speed.
Data Driven Design
Take better design decisions and validate design hypothesis trough data.
How to align UX work inside a PM workflow. Tools, methodologies, best practices.
Turning insight into designs. From high-level flows to detailed design techniques.
I believe in learn-by-doing approach. I like participants to learn knowledge and techniques they can apply back in the office the next day, getting hands-on practical experience. Below are some of the tools that I use the most during my workshop sessions:
Business Model Canvas
Value Proposition Canvas
Customer Journey Map
Product Management Canvas
Javelin Experiment Board
Lean UX Canvas